Chief styling Engineer at Harley Davidson for 50 years, grandson of Harley co-founder William A Davidson and even though I said these, Willie G needs no introduction.
In an announcement by Harley Davidson, it was revealed that the senior vice-president and the Chief Styling Officer at Harley Mr. Willie G. Davidson will be retiring on 30th of April which ends his prolific 49 years with the company. In another release it was confirmed that Willie G will still be the ambassador of the Harley Brand and the Chief Styling Officer Emeritus for special design projects.
Willie G, 78 joined the company in 1963 as the first head of styling. Super Glide, Low Rider. Heritage Softail Classic, Fat Boy, V-Rod and Steer Glide, were crafted under his design regime. Also he is one of the 13 executives who purchased the company from AMF in 1981.
“Throughout my life, I have been truly fortunate to have the opportunity to marry my passion for design with my love for this amazing brand that runs so deeply in my veins,” Willie G. said in a release. “What’s most rewarding has been to see the impact our motorcycles have on the lives of our customers. Everything we do in styling is based on the notion that form follows function, but both report to emotion.”
Ray Drea, Vice-President and a co-worker with Willie G will now be taking over the styling department.
Keith Wandell had few words to say of Willie G “Everyone with a love for motorcycles owes a great deal to his vision and talent, and all of us have been blessed by his presence. His legacy will continue to grow, thanks to the talent he has nurtured in the Harley-Davidson styling studio.”
No doubt about the fact that even though he retires, many models coming out will have his design printed all over it and he will be influential for a very long period of time. Thank you Willie G, for telling the world how its ridden.
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